Insanely Cool Tools - Substack Edition #5

Best tools in your pocket! 📱

Hello! 👋

I’m going to start this issue by saying thank you for reading and for your support.

Each like or comment helps me a lot. Not only does it motivate me to keep writing, but it also helps the newsletter rank higher in Substack search, so other people can find it.

I’d really appreciate it if, after reading, you leave a like and a comment if you enjoyed the issue. ❤️

Thanks!

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Today I’d like to talk about the “AI bubble.”

For the past year, I’ve been surrounded by builders and creators. Both in real life and on social media.

Everyone is building, creating, and moving forward. I started to have this feeling that I'm falling behind. Even though I'm implementing AI, learning and even building something on a side, still got this strange feeling.

But really is slightly different.

This chart is the best reality check I’ve seen in a while:

• Each dot represents 3.2 million people.

• The entire grid is 8.1 billion humans.

• 84% have never used AI. 6.8 billion people.

• 16% have used a free chatbot. That’s the green strip at the bottom.

• 0.3% pay $20/month for AI. That tiny yellow sliver.

• 0.04% use coding scaffolds like Cursor or Claude Code.

If you’re reading this issue you’re probably in the yellow or red. Which means your entire perception of how “mainstream” AI is comes from a bubble so small it’s almost invisible on this chart.

We’re not at the end of AI adoption. We’re not even at the beginning of the middle. We’re at the very start. 84% of the world hasn’t had their first AI conversation yet.

Think about what the internet looked like when only 16% of the world was online. That was roughly 2005. Everything we know today, social media, e-commerce, streaming, cloud, SaaS, all of it was built in the years that followed.

That’s where AI is right now. The entire wave is still ahead of us.

For builders and creators, this means the market today is just a fraction of where it’s going. For the companies that figure out how to move AI from the 0.3% to the next billion users will define the next decade. For brands, the shift from “nobody uses this” to “everyone uses this” will happen faster than it did with the internet, and the ones who show up early will own the space.

So keep reading, learning, and exploring. Stay with me, and in the near future, I’ll share more valuable information. 🫡

You can find me on LinkedIn & X. Let’s connect!

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🔥 Trending Tools

Photoshoot

In Substack Edition #2 we shared a tool - Pomelli. It has a new very nice feature that turns simple product photos into professional-grade studio and lifestyle imagery.

Base44

Backend for apps built with Claude Code or Cursor. You can deploy a full-stack app in one command and connect it using simple “Skills” instead of setting up complex APIs and infrastructure.

Moda

An AI design tool where you generate a design and then edit it like a real file. Useful for landing pages, ads, and quick graphics without starting from scratch.

Figr

A UX tool that analyzes your live product through a Chrome extension. It connects to Figma, docs, and analytics, then suggests edge cases, A/B test ideas, and even prototypes.

Origami

Lead generation with one prompt. It pulls contacts from 100+ data sources and can also enrich your existing lists with more detailed info.

Toolspend

A dashboard that shows how much you’re spending on AI tools. You can see actual usage, find unused seats, and avoid surprise renewals.

boost.space

A data layer for AI agents and automations. It centralizes your business data so your workflows and agents have consistent context.

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📱 iPhone Apps

I promise. 🤞

Next week we’ll have Android and iOS apps. This week, I want to keep showing love for my lovely iPhone:

📍Enough Cream

You set your preferred coffee color once. Then you point your camera at your cup while pouring, and it tells you when to stop. Not sure how useful it is, but it’s fun to try.

Download for iPhone. 📱

📍Habit Island

A habit tracker with a small builder game built in. You complete habits, earn rewards, and build up your island over time.

Download for iPhone. 📱

📍Calendarly

Turn your calendar into a Lock Screen wallpaper. It updates using Shortcuts and works offline after setup.

Download for iPhone. 📱

📍Monologue

A dictation app that rewrites your speech into clean, formatted text. It adjusts tone and formatting automatically.

Download for iPhone. 📱

📍Mozart AI

You describe a song idea and it generates a full track. You can edit it with text prompts and export the final version.

Download for iPhone. 📱

📍Dottie

A private journaling app that works without an account. Entries stay on your device and the app gives you short summaries and reflections.

Download for iPhone. 📱

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🤪 Crazy/Cringe/Strange Stuff

Know Me If You Can

It’s an online game where you and your friends can answer quiz questions whenever you have time, similar to playing digital chess.

You take your turn, answer a question, and then wait for your friend to do the same when they’re free.

You don’t need to be online at the same time, which makes it perfect for playing with friends regardless of their schedule or time zone.

Let’s play! 👈

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Sign-Off

If you try anything from this list and it sticks, hit reply!

Always curious what actually makes it into people’s daily stack.

See you next week! 👋